Van Gogh’s Pollock, there is a common success formula for works of art.
Thanks to artificial intelligence it has been discovered that the lucky period in which masterpieces are produced comes after years in which the artist first explores and tries different styles and techniques, followed by years of intensive use of a technique in a smaller area. , to develop the experience gained in more depth.
The research was conducted by researchers at Northwestern University, published in the journal Nature Communications.
Pollock, for example, drew surrealistic paintings of human figures, animals, and nature, and then used the painting technique in his lucky three-year period, in which he created all the masterpieces that made him famous.
Van Gogh had his artistic turning point between 1888 and 1890.
Before this period, his painting was less impressionistic and more realistic.
“Neither exploration nor exploitation alone, in isolation, create the moment of success, but it is their sequence together. Exploration followed by exploitation seems to be the right combination to start the lucky period “, comments Dashun Shang, coordinator of the study.
The researchers developed machine learning algorithms to track career results for artists, executives and scientists, with whom they analyzed 800,000 images of the works of 2,128 artists, 79,000 films by 4,337 directors and the careers of 20,040 researchers. combined with publications and citations.
Researchers have determined the best production time for each career, based on the impact of jobs, purchases, citations, rankings, and have linked it to the moment and different creative trajectories 4 years before and 4 years after the lucky moment. .
They noticed that, when exploration is not followed by exploitation, the chance of a moment of success is greatly reduced and the same is true with the opposite factors.
On average, the “good” moment lasts about 5 years and then returns to normal.
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